The man who gave the world such immortal phrases as “a three-hour tour, a three-hour tour” and “Marcia, Marcia, Marcia” died last week. Sherwood Schwartz, the Emmy-winning television genius behind “Gilligan’s Island” and “The Brady Bunch,” was 94.
“He didn’t really die,” his son, Lloyd J. Schwartz, insisted to TheWrap. “He just ran out of time to do things.”
Born in Passaic, N.J., Schwartz wrote for “The Bob Hope Radio Show” in 1939 with his brother, Al. He later wrote for the radio version of “The Adventures of Ozzie And Harriet.”
Among his TV credits were “I Married Joan,” “The Red Skelton Show,” and “My Favorite Martian.” But his greatest existential triumph came in ‘63 with “Gilligan’s Island,” which would become a TV classic. Six years later came “The Brady Bunch,” another cornball gem.
Schwartz received a star on the Hollywood Walk of Fame in 2008, the same year he joined the Television Academy Hall of Fame. At the time of his death, he and his son were reportedly working on the upcoming Warner Bros. film adaptation of “Gilligan’s Island.”


